Decentered Media

Decentered Media

Innovation in Communications for Social Change

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Communications

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How Can Public Service Communications Meet Equality Duties in the UK?

04/09/2025 Rob Watson 0

This blog explores how UK public service communications can align with the Public Sector Equality Duty. It asks key questions for Equality Impact Assessments and […]

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Email and Mail-Outs as Community Media

30/04/2024 Rob Watson 0

Despite being often overlooked, for community groups, civic societies, charities, and similar organisations, email communication is a powerful tool for engagement, storytelling, and encouraging participatory […]

Decentered Media Podcast 136 2023 11

Decentered Media Podcast 136 – Symbolic Thinking for Community Communications

23/11/2023 Rob Watson 0
https://decentered.co.uk/wp-content/uploads/2023/11/Deceterned-Media-Podcast-136-2023-11-23-Mixdown.mp3

Podcast: Play in new window

https://decentered.co.uk/wp-content/uploads/2023/11/Deceterned-Media-Podcast-136-2023-11-23-Mixdown.mp3Podcast: Play in new windowIn this episode of the Decentered Media podcast, I wanted to delve into the concept of symbolic thinking and its crucial […]

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Communication Principles – Utilising Symbolic Interactionism in Communications Strategy

18/11/2023 Rob Watson 0

To operate effective social and community-focussed communication strategies, understanding and applying different theoretical frameworks can significantly enhance the impact and relevance of messaging across different […]

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Leicester’s Covid-19 Pandemic Strategic Media Response

24/08/2023 Rob Watson 0

Leicester City Council has released a comprehensive report, compiled by Professor Ivan Browne, the city’s director of public health, and his team, that looks at […]

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Communications and Digital Committee Evidence – Future BBC Funding

16/03/2022 Rob Watson 0

I was really honoured to be asked to give evidence to the House of Lords Committee for Communications and Digital about the future role of […]

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Covid-19 Vaccines Need Culturally Competent and Tailored Communications

02/12/2020 Rob Watson 0

The Government has today published their guidance on the rollout of the Covid-19 vaccination. The Joint Committee on Vaccine and Immunisation has reported how the […]

Public Health Radio Advert

Are You Wondering Why We Are Heading for a Second Lockdown?

20/09/2020 Rob Watson 0

I was in a shop in Nottingham today, and Gem106 was playing in the background. During the commercial break a government message was played. The […]

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Behavioural Sciences During the Lockdown

03/08/2020 Rob Watson 0

We’ve heard and read a lot in recent months about behavioural sciences, and how they are being used to inform the response to the Covid-19 […]

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Are We Communicating Effectively About Leicesters Lockdown?

05/07/2020 Rob Watson 0

The public communications around the Covid-19 pandemic have been, by necessity, quickly produced and immediate in their aim. To encourage people to abide by the […]

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Questions About Leicester’s Lockdown Communications?

30/06/2020 Rob Watson 0

The Government’s announcement that Leicester is the first UK city to go back into full Lockdown are sensible when considered as a public health action. […]

Shrinker Digital

Decentered Media Podcast 071 – Planning for Community Sensitive Media

25/04/2020 Rob Watson 0
http://decentered.co.uk/wp-content/uploads/2020/04/Decentered-Media-Podcast-071-2020-04-25-Mixdown.mp3

Podcast: Play in new window

http://decentered.co.uk/wp-content/uploads/2020/04/Decentered-Media-Podcast-071-2020-04-25-Mixdown.mp3Podcast: Play in new windowDuring the Covid-19 lockdown many issues have been identified about the difficulty of managing public communications, and the way that all […]

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Decentered Media Podcast 065 – The Impact of Coronavirus Lockdown with Jon Prest

21/03/2020 Rob Watson 0
http://decentered.co.uk/wp-content/uploads/2020/03/Decentered-Media-Podcast-065-2020-03-21-Mixdown.mp3

Podcast: Play in new window

http://decentered.co.uk/wp-content/uploads/2020/03/Decentered-Media-Podcast-065-2020-03-21-Mixdown.mp3Podcast: Play in new windowHow are we all coping as we adjust to the need to stay home and reduce the social risks associated with […]

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Decentered Podcast 045 – Working With a Social Value Ethos

10/12/2019 Rob Watson 0
http://decentered.co.uk/wp-content/uploads/2019/12/Decentered-Media-Podcast-045-2019-12-10-Mixdown.mp3

Podcast: Play in new window

http://decentered.co.uk/wp-content/uploads/2019/12/Decentered-Media-Podcast-045-2019-12-10-Mixdown.mp3Podcast: Play in new windowTonight’s conversation was a chance to explore in more detail how a social value view of community and civic organisations can […]

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